Becoming a Data-Driven Company
feat. Jordan Berry, Interloop
Using valuable data and insights to make strategic growth decisions is vital to being successful with your efforts in modern business. Businesses that do not prioritize their data strategy are in for a world of struggle in coming quarters and years. For Jordan Berry, one of BrainSell’s go-to data analysts and Co-founder of Interloop.ai, companies must be forward-thinking with their data initiatives to ensure investments and processes reap the most benefit—and drive growth from the start! In this episode of the Growth Enablement Madness Podcast, Jordan sat down with host Jim Ward to discuss what the phrase “data-driven growth” means to them. They also shared thoughts on the technologies that are helping position businesses to be data-driven and on companies leading the data-driven charge by example.