How AI Can Improve Your Customer Experience Technology
AI has emerged as a powerful tool in transforming how businesses approach CRM and Customer Experience (CX). With its ability to analyze vast amounts of data, make accurate predictions, and automate processes, AI has become an invaluable asset for companies striving to create personalized customer experiences and drive growth.
During this episode of the Growth Enablement Madness podcast, host Jim Ward chats with Rich Green, CTO at SugarCRM. The pair discuss the immense power of AI in CRM and CX, uncovering its applications, benefits, and the exciting possibilities it holds for businesses of all sizes. Tune in to learn about:
- Generative AI vs. Predictive AI and how companies can use both
- Applications of Generative AI in CX/CRM; and
- SugarCRM’s Product Plans for Generative customer experience AI
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