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June 21, 2016

BrainSell Announces Promotions in Leadership

For Immediate Release
Contact: Kate Priddy
978.887.3870 x205
[email protected]

TOPSFIELD, MA–(Marketwired – May 6, 2016) – Boston-based BrainSell LLC announced that Sonja Fridell has been appointed as President of the company. BrainSell Founder Jim Ward will now act as CEO and will focus on strategic initiatives and will remain active in daily business. Kevin Cook has been named Executive Vice President of the company.

When Sonja began her career at BrainSell seven years ago, she spear-headed marketing and business development. In 2013, she stepped into the Executive Vice President role, being responsible for both management of daily company operations, but also becoming the company’s top-performing sales agent. When asked about her role at BrainSell, Sonja says her goal is to “Create a challenging but exciting work environment for like-minded people who are aggressive about achieving their dreams.”

“BrainSell is a business solutions company that is dedicated to helping businesses grow, create a delighted customer base and achieve grand success,” said Fridell. “As an individual, I’m passionate about the same things. It thrills me to have customers use technology to vastly improve their business. I’m honored and excited to be taking the next step here at BrainSell.”

Kevin started BrainSell’s Sugar Practice in 2008 and in 2009 began managing the ERP practice.  Besides daily operations, he focuses on enterprise engagements across all of BrainSell’s consulting practices.

BrainSell is having a record-setting year, experiencing close to triple digit growth. Fridell’s main goal is to exceed current growth goals while keeping employees happy, and customers thrilled.  In addition BrainSell is a Inc. 5000 Fastest Growing Company.

“I’m proud that I’ve found such talented people in Sonja and Kevin as well as the rest of our team” says Jim Ward.  “BrainSell’s growth in the market is a direct result of the team we’ve built and continue to build. BrainSell is on a unprecedented trajectory of growth as well as becoming an end to end business technology company and boutique management consultancy.”

For more information on BrainSell, visit their homepage:
About BrainSell

BrainSell is a leading advisory and technology company that provides companies of all sizes with a competitive advantage that comes from best-of-class business software, services and unbiased advice. Since their founding in 1994, BrainSell has transformed from a regional boutique software reseller into a leading provider of unrivaled business strategy, best-of-class software, development, and implementation for clients of all sizes, across all industries.