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BrainSell Makes Strategic Acquisition of Denver-Based AccSoft Associates, Inc.
BrainSell is pleased to announce its acquisition of AccSoft Associates, a Denver-based Sage Software business partner focused on Accpac ERP sales, customizations and service.
This is the first of three Colorado acquisitions that BrainSell has made in the past month. BrainSell continues to grow from product diversification and strategic acquisitions, which BrainSell has made five of in the past three years.
“BrainSell has an acquisition strategy that’s providing geographic locations within the United States,” said BrainSell President and CEO Jim Ward. “What’s old is new! Where many companies have gone virtual, we’re working to provide local expertise across the U.S. We are extremely enthused to work with the AccSoft team as they bring immense experience and a strong skill set in Accpac ERP and will help us to grow the western region.”
Current AccSoft customers will continue to receive the same caliber of support from AccSoft proprietors Pat Smith and Andrea Appleby and the AccSoft technical team. Customers will also benefit from BrainSell’s extensive team of Accpac engineers, as well as CRM and marketing experts if they choose to increase sales with customer relationship management tools.
“The acquisition will give us an opportunity to provide our customers with an even greater level of sales and support for Sage products,” said Andrea Appleby of AccSoft. “By joining BrainSell, we’ll also be providing in-depth business solutions, like social business strategy and inbound marketing services. We’ll be able to go beyond providing accounting software and help our clients to impact sales and cost efficiencies.”