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December 13, 2022 Business Technologies

The Top 3 Tools Companies Use to Fuel Growth and Scale

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By Haley Rivers

Technology is essential to business growth, and the right tools can help you reach success faster.

Companies of all sizes can leverage technology to optimize processes, speed up workflows, and increase customer satisfaction.

Here are the top three tools your business should use to fuel growth and scale:

1. Automation tools to Streamline Business Processes

Companies can streamline their operations and drive more leads and conversions by automating critical processes within the sales funnel. Sales and marketing automation tools can help companies better organize their sales process and target potential customers. These tools typically include CRM (customer relationship management) software, email marketing platforms, lead tracking, lead scoring, social media monitoring, content management systems, and more.

Sales and marketing automation tools to consider:

  • Sugar Sell: Sugar Sell brings you a complete sales automation system allowing sellers to spend more time engaging with customers and less time on manual data entry.
  • HubSpot Marketing Hub: HubSpot’s marketing automation platform is designed to help you attract the right audience, convert more visitors into customers, and run complete inbound marketing campaigns at scale — all on one powerful, easy-to-use platform.

2. Data Analytics tools to track customer engagement

Data analytics tools can provide deeper insights into customer behavior and engagement across various channels. Companies can use these tools to monitor the performance of their marketing campaigns, measure website engagement, identify potential user segments and trends, track customer feedback, and more.

By leveraging data analytics, companies can better understand their target market and make informed decisions about products.

Check this out!

  • Sidekick by BrainSell: Sidekick enables businesses to quickly correlate data within their workspace with ease to boost productivity, empower their workforce, and fuel growth.

3. Workflow automation tools to ensure all your tech ties together

Workflow automation tools can help businesses automate tedious tasks such as data entry, form processing, and document sharing. By connecting different applications and software, these solutions streamline processes and make it easier to maintain a healthy workflow.

Our top-performing workflow automation tool:

  • Zendesk: Zendesk’s portfolio of business technology lets you customize and configure any workflow. The software is powerful enough to handle the most complex business yet flexible enough to scale with you as you grow.


Leveraging these tools can enable companies to scale their operations quickly, streamline processes, and drive growth. With the right tools, businesses can unlock their full potential and take their growth to new heights.

Reach out today to get started on your digital transformation journey!



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Author Bio

Haley Rivers

Haley joined BrainSell in 2022 as a Marketing Intern. She is completing her senior year at UNH where she is studying marketing. During her free time, Haley loves to get outside with her dog Murphy and spend time with friends and family!

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Haley Rivers

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